To have its own design office, to innovate and offer products that meet the expectations of users and society: equine well-being, athlete safety, environmental impact, etc.
Manufacture its products in-house, in France. This avoids the need for intermediaries, allows us to develop rapidly, avoids sourcing products and materials from the other side of the world, creates jobs and preserves and develops expertise in France.
To have employees with complementary skills to design, manufacture, advise, deliver and install. And we do this all over the world.